How Much Social Media Is Enough - Executive Career Brandâ„¢

How Much Social Media Is Enough When working with busy c-level executives on online identity-building and online reputation management, I advise that they only take on as many social media commitments as they can realistically manage, and leverage well. Without question, I urge them to devote a good percentage of their social media allotment to  â€" getting their targeted, on-brand profile 100% complete, updating regularly, connecting with hiring decision makers, joining and contributing to the right Groups, getting strong recommendations from the right people, contributing to Answers, etc. Beyond , if they know they wont have time to devote to Twitter,