Sunday, May 17, 2020

How to Communicate Everything You Do - Personal Branding Blog - Stand Out In Your Career

How to Communicate Everything You Do - Personal Branding Blog - Stand Out In Your Career A lot of people have trouble communicating what they do.  You might run into this problem already or  it will be a challenge in the near future.  The reason why I believe everyone will encounter this issue is that our jobs no longer completely define us.  Everything we do, whether it is inside or outside of the workplace, is becoming more visible online.   Yes, a blog is something you do.  And yes, working out at a gym is an activity that you do as well.  But what happens when you go to a networking event and introduce yourself to someone else?  What do you say to them so that they remember what you do and want to connect with you to deepen the relationship? Ive been challenged with communcating what I do because I do so much now.  Ive learned how to condense it and articulate my introduction, so its effective and is said confidently.  Today, Im going to teach you how to do just that. What you shouldnt do If I wanted to be real obnoxious, I would recite my entire biography to the opposite party, when introducing myself.  I would say: My name is Dan Schawbel and Im the leading personal branding expert for Gen-Y.  I am  the author of Me 2.0: Build a Powerful Brand to Achieve Career Success, which is due out on April 7th.  I have a blog, magazine, awards, online podcast series and I write articles on personal branding for leading blogs such as Mashable.  Im also a social media specialist with EMC Corporation, a leading technology company.  I interview successful business people, speak to colleges and organizations and do some side consulting for individuals looking to build their brand and stand out from the crowd.   Without going any further, it seems like I just coughed up a summary of my resume to the person at the networking event.  If I were them, I would discount me as being self-serving, bragging and obnoxious.  They would probably still be nice to me, but not want to take it anywhere else based on my introduction. Goals for your introduction When introducting yourself to someone else, your goals should be as follows: To get people interested enough in who you are and what you do so they want to continue the conversation and, at least, exchange business cards with you. To promote your own business, the company you work, while positioning yourself. To come off the right way, so that you arent condescending or bragging to the opposite party. To make them want to ask you questions about what you do.  They might even be interested in your services or recommend you to their peers! Steps to building an effective introduction I think almost everyone can tighten up their own introduction and make it something of remark and special.  Aside from having an introduction that is too long, many people sell themselves short by only mentioning one thing they do (letting that define them).  An introduction is a chance to capture someones attention.  Here is a process Ive developed in order to help you communicate everything you do: Write down your bio straight from your memory, without looking at your website or resume. Take your bio and break it down into bullets, listing the most significant activity to the least. Circle the top three (or four) items listed (this could be your day job, your blog, etc). Write down a single sentence which captures all three (or four) major items and make sure it reads nicely. Recite your introduction ten times, so that it gets in your memory stream. Example)  My name is Dan Schawbel and Ive written a book, publish a magazine and author a blog on the topic of personal branding, and I help people  effectively brand themselves online using web 2.0 technologies. My situation might be unique because everything I do is somewhat connected to the topic of personal branding.  This allows me to use four items instead of three.  Plus, Im able to wow the listener because I do a lot in addition to a full-time job.  Based on this introduction, people may even assume that I do more than Ive actually listed here.  The point is that you dont want to give them too much and you dont want to give them too little. Contest What is your introduction?   Leave yours in the comment.  Ill give a free copy of Personal Branding Magazine to the best 3 introductions.

Thursday, May 14, 2020

How Much Social Media Is Enough - Executive Career Brandâ„¢

How Much Social Media Is Enough When working with busy c-level executives on online identity-building and online reputation management, I advise that they only take on as many social media commitments as they can realistically manage, and leverage well. Without question, I urge them to devote a good percentage of their social media allotment to  â€" getting their targeted, on-brand profile 100% complete, updating regularly, connecting with hiring decision makers, joining and contributing to the right Groups, getting strong recommendations from the right people, contributing to Answers, etc. Beyond , if they know they wont have time to devote to Twitter,

Sunday, May 10, 2020

Spiff Up Your Pitch

Spiff Up Your Pitch While searching for a new job, the most dreaded questions are usually the ones we are not prepared to answer. Shouldnt this mean you spiff up your pitch? You can wing it and botch it, or you can nail your pitch! Here is the scenarioyou decide to attend a networking meeting and within minutes of walking in the door someone asks you What do you do? Fear and panic set in. You want to say $@i% out loud and run far far away.   But instead, you blabber something about being out of work and begin listing your past work assignments. Honestly, you cant even remember exactly what you said. The next thing you know, the person who asked you this question is excusing themselves to go to the bathroom. Thats the worst-case scenario, but not that far from the truth. All humor aside, whether you are employed or unemployed, you must prepare your answer to this question! I Need a Pitch? You absolutely need to have a solid answer to explain what you do because you know what happens when you dont. You might be thinking you are set in your job or you arent comfortable being a sales person, but let me warn you, the time to build your reputation is now! Short and Sweet Isn’t Going to Work Do you try and answer the question as quickly as possible with this response “I am [insert your job title] with [insert your company name].” And exactly what impression do you leave with that? What Can You Say in Less Than Two Minutes? Jeffrey Hayzlett, former CMO at Kodak, writes about the importance of the pitch in his book “The Mirror Test”. He calls it a 118 Pitch. In the first eight seconds you hook your listener and during the remaining 110 seconds you drive it home. This is how Hayzlett describes the mission of today’s new pitch: “Simply, your 118 Pitch must do the following: Grab the attention of your prospect. Convey who you are. Describe what your business offers. Explain the promises you will deliver on.” Then Theres the 45 Second Elevator Pitch You want to use the right length pitch at the right timeso if you are looking for more guidance on what to put into your pitch, check out  Using the Right Pitch at the Right Time Youll find an easy formula you can use to develop your pitch. Even Shorter? What about a 10-20 second pitch (micro-pitch)? Its purpose is to engage the person you are talking with, not bore  them. Heres an example: “Have you ever used an online app for your banking? I helped make that happen at X bank. I’m the person who researched the options and coordinated all the details. Outside of work, I love taking pictures of people with their dogs. It’s fascinating to capture the relationship.” Learn more about crafting your micro-pitch here But before you go, I wanted to share this short video with you. Chris Westfall won the Best Elevator Pitch Contest sponsored by Mirror Test. What do you think about this and how well does it work? Are you drawn in during the first 8 seconds? Chris Westfall Best Elevator Pitch from YourOnlineVideo on Vimeo.

Friday, May 8, 2020

Writing a Personal Cover Letter

Writing a Personal Cover LetterMost students these days prefer writing personal cover letters as opposed to making use of official forms. This is due to the fact that personal form letters are always more personal and are therefore more appealing than official ones.As a result, your chances of getting accepted or getting the interview are much higher when compared to writing formal paper. Besides this, this also helps you to differentiate yourself from the crowd of people applying for the same job. That is why most of the students now prefer writing a resume in an informal manner overwriting an official one.Now that you have chosen the appropriate format for writing a resume, you need to create a personal profile. Start with a set of personal details about yourself. The first thing that you should do is to define your own occupation. The second thing that you should do is to describe your personal history in the same light.Then you can describe your background by going through your r esume and by conducting an extensive background check. You should also include your educational qualifications, previous experiences and job accomplishments. However, make sure that you provide all the required information in a concise way so that your resume is not too long.After completing this task, you must create a page for the entire job history. Write down your resume dates and your work history. Also, fill in the appropriate box about the contact details and the contact numbers, and then get ready to write your personal summary.Finally, you must provide complete and detailed details about your references. It will help your personal profile to be more eye-catching and thus increase your chances of getting hired.Finally, you must add a link to your personal profile where all the forms of contacting you are specified. Finally, when it comes to the completion of your resume, ensure that you give the complete information so that it is not long and boring. However, it is important that you must not forget to include the contact details of your references as well as your cover letter.

Tuesday, April 21, 2020

Need for the Best Executive Resume Writing Service

Need for the Best Executive Resume Writing ServiceIf you are thinking of looking for an executive resume writing service for a new job, you must first check the market to get the information that you are looking for. There are several reputable service providers who have been providing great services to thousands of job seekers. But before you actually hire one, make sure that you have checked out their previous works and also check out what they have to offer.You can find out the top executive resume writers on the internet by searching with their names. If you want to get the most professional job seekers and also give them the chance to land up some huge paychecks, you should hire a Houston based executive resume writing service.There are many different kinds of these services available in the market today. You can find out which one suits your job requirements in order to get a good service provider. You need to make sure that you go for a service provider who is also open to all types of work.All you need to do is to ask the executive resume writing service if they have their own service providers. Since it is the best option for you to be able to hire the best professional, you must at least check out these companies. You can find out the names of these services by simply doing a simple search on the Internet.In fact, it is not the easiest task to choose a good company because there are several different kinds of these companies and each one has its own service. Since there are several companies which are using the same methods and strategies in order to get more customers, you must at least try to get a sample of their previous works before hiring one.You need to bear in mind that this kind of work is very time consuming. You cannot expect to land up a job instantly from one of these agencies. However, you can always give these services a try once in a while just to see if they are as good as they claim to be.The best executive resume writing service for a job involves the right type of working environment and also a suitable living environment. This is the reason why you must make sure that you check out the company that you want to hire. In fact, the best company to work for is the one that can actually help you get the job you have always wanted.

Thursday, April 16, 2020

Ideas, Formulas and Shortcuts for Resume Writing Hotel Manager

Ideas, Formulas and Shortcuts for Resume Writing Hotel Manager The Resume Writing Hotel Manager Chronicles When you're searching for work, you might believe that a superior plan is to wait and see what develops, and trust that fate will bring you the career that you desire. You could still receive the job. You might not be in a position to discover the precise job you're looking for. Based on the particular position you're applying for, a hotel manager job might or might not need a specific degree of education. Writing a CV may be daunting procedure. however, it is but one of the most crucial documents you will ever should write. Writing a successful resume isn't effortless. There are particular skill requirements linked to the job of a hotel manager. You used the incorrect hospitality resume format. It's understandable to have extensive experience whenever you have a lengthy tenure. For those who have experience, utilize the reverse chronological. Lies You've Been T old About Resume Writing Hotel Manager For instance, managing food cost is quite important. For an overall manager resume, you're should make certain you include some excellent references. You've got to set an example in their opinion. Take a look at the overall manager resume example at a better understanding. Hotel managers might have a number of job descriptions available based on the hotel or the recruitment provider in need of people for the said position. Folks are definitely the most important asset in a restaurant. Furthermore, you can learn more on the subject of food service careers on Monster. If you would like the ideal hospitality jobs, you want the best resume. What You Should Do to Find Out About Resume Writing Hotel Manager Before You're Left Behind Otherwise, you may not even get the interview. General managers don't have a simple job, which is the reason why you should put additional effort into your general manager resume. A Restaurant General Manager works to be sure the success of the company. Conclusion If you're a recruiter, HR manager, or employer in the practice of hiring someone for the overall manager position in your hotel, you must clearly let prospective candidates are aware of what the job entails in relation to the duties and responsibilities they'll be assigned. Until you locate a career you're passionate about, you're not likely to have a lot of success with your work search. Typical job searches are becoming longer and longer, and therefore do not become discouraged. You should discover what sort of job you're seeking and determine what the very best approach to achieve it is. If you'd like the higher paying jobs, think about getting certified. How to Get Started with Resume Writing Hotel Manager? Everything from databases to assessments to interview tips can be discovered on the Internet at no cost. In addition, there are a few practical methods to help you craft a successful resume. You're managing di fferent locations. Other vital areas in your work experience will likewise be explored to highlight your credentials and make a stand-out resume.

Saturday, April 11, 2020

5 Ideas That Can Accelerate Your Leadership - Work It Daily

5 Ideas That Can Accelerate Your Leadership - Work It Daily 5 Ideas That Can Accelerate Your Leadership “Leadership is much more an art, a belief, a condition of the heart, than a set of things to do.” (Max De Pree) Related: 7 Tips For Becoming A Leader At Work A little while back, I was very inspired by the people and presenters at our “Empowering Women in Leadership” event. We covered and discussed growing into your potential, influence vs. authority, leadership defined through personal, business and family, and the future of how women can grow into their leadership. The data and trends strongly point to women continuing to be a majority and a force. They are starting businesses 2-to-1 over any other ethnic group, 60% of college students and control 66% of global consumer spending! Women are still unfortunately struggling with equity issues, especially in the workplace, so any discussion of leadership must be far more holistic. Leadership is defined in many areas of our lives and in many ways. 5 Ideas That Can Accelerate Your Leadership Here are five ideas that can accelerate your leadership skills, inspire you to grow and continue to self-actualize. These are especially indispensable if you are in career transition or job searching. 1. Always Strive For Peak Performance My colleague Andy Robinson, career coach and strategist, talks about the benefits of striving for and developing a mindset for being a peak performer. Peak performers have job security because they are highly valued, they are a magnet for opportunity, they have much higher income potential and they usually love what they do for a living. He talks about the Three Keys to Peak Achievers: desire, knowledge, and habit. They have a deep desire, know the truths and live the truths! 2. Leading Through Influence Being a power of example and walking the walk is the only way to build a following. Do what you say you are going to do and be what you want others to be and become. This is how you become authentic and people know how serious you are. Qualities like integrity, openness, having and sharing a vision, and honoring others successes are key. 3. Develop An Entrepreneurial Mind No matter what you do, developing an innovative, creative, and visionary mindset is an asset. Assume some calculated risk and take some leaps. Are you a doer? Mover? Shaker? Make it happen kind of person? 4. Tell Your Story Sarah Owen is the CEO of the Non Profit, CCMI, Community Cooperative Ministries Inc, and presented an idea at our Women’s Leadership event I think was so powerful. It is based on the following quote: “In the heart of each of us, there is a voice of knowingâ€"a story that can remind us of what we most value and long for, what we have known since we were a child.” (Jack Kornfield) The powerful thing about “your story” is everyone has a story, with characters, plot, setting and scene and we all are connected by the common things that make up our life story: the people, the moment, the power of the moment and directing all the characters in the moment! So, telling your story, listening to others story and looking for the commonalities that bond us not separate us are keys to relationships. 5. Be A Catalyst “Leadership is more tribal than scientific, more a weaving of relationships than an amassing of information.” (Max De Pree) So, how do we weave relationships? By making connections for others, inspiring others to take actions and get results, and seeking opportunities to collaborate and partner. If women are going to take advantage of this moment, of being a majority and power demo and really make a difference in the world they live and work in, they need to step up, speak out, and step out. Developing the art of your leadership takes vision and painting that vision on your life canvass everyday, until the picture tells your leadership story! Get out that canvas, brushes, and paints and start your leadership masterpiece today! This post was originally published on an earlier date. Photo Credit: Shutterstock Have you joined our career growth club?Join Us Today!